Graphic design is many things–it is fluid; it is a sponge to social change, and it is a mirror to technological advancement, consumer priorities, and politics. Over the years, we have witnessed graphic design morph into different forms that respond to the cry of consumers and to the changes of each era.
So many things have changed. Many trends made their way to the graphic design landscape: some of them were merely passing; some were more persistent in the ways they would creep back several years after their peak. Many artists have become better in the mastering of the art of storytelling, like the artists behind Storyboards.com, while some have fallen obsolete and behind.
Responsive Design Will Know No Limits
Responsive design is one of the largest bandwagons of the year. If you probably thought graphic design could not get any smarter than this, some would say otherwise. According to several developers, they are seeing designs that not only adjust to the platform or device, but to the viewer or consumer’s moods, personality and desires, as well.
The turn of the century recognized the power of minimalism, but designers and illustrators are turning this minimalism into more than just a mere subtlety, but a radical movement of stripping posters, graphics, and storyboards based off unnecessary and cliché bombarding details. It can be seen as a means of compromise, as hyper-stimulating sound and 3D would keep on advancing, and so, the design and posters step back.
Cinemagraph Will Be Everywhere
GIFs are slowly taking over social media, and in a few years, cinemagraph and motion powered billboards and outdoor advertisements will be everywhere. Today, GIFs, cinemagraphs and the likes are only a small portion of our visual culture. Soon it will receive recognition as not only legitimate, but a powerful art form, especially when it comes to advertising and marketing.
Flash forward to 2050 and infographics could replace our society’s record keeping. Typography will exhaust itself and stock photos will contain all conceivable natural circumstances. Similarly, by 2050, all industries part of the graphic design landscape will have experienced all these changes and design renaissance that they have, let us all hope, become masters of the art.